Top Facebook Applications

Comscore today released their Widget Matrix results (yes widgets are officially important enough to justify a report all to themselves) ranking the web widget viewing audience. A widget just in case you’ve been living in a cave for a while is a little application embedded in a web site such as those fun applications that make your Facebook profile so distracting.


I was interested to see that the 2nd most popular Facebook app was the Flixster Movies Widget an app (with over 5 million active users in the US) that allows you to share and rate your movie experiences with friends and strangers alike. This is a great example of how an organisation, with a little imagination and ingenuity can use Facebook applications to reach a wider audience and to reinforce its brand.

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