About Out-Smarts

Out-Smarts Marketing Incorporated is a full service Internet marketing company with  a strong focus on Social Media Marketing. Social Media Marketing is our passion.  We operate in Vancouver, B.C., and have an international client base.

Out-Smarts works with a variety of clients to plan, execute and track smart online marketing initiatives that deliver results. Our fanatical customer focus generates the support and guidance your company needs to grow your business.

Our services include

• Social media training, planning and strategizing with social networks like Twitter, Facebook, LinkedIn and Flickr and tools like blogs and podcasts.
• Search Engine Optimization, or in other words, increasing the chances for your site to appear in search engines like Google, Yahoo, and MSN.
• Pay Per Click (PPC) Campaigns, one of the smartest ways of advertising – you only pay for those who visit your site.
• Email marketing, as long as you stay away from spam, email is still a very powerful tool.

HISTORY

Out-Smarts was founded by Mhairi Petrovic in 2002 with the mission to help small and medium organizations reach their full potential on the Internet. Since then, we have offered professional and affordable solutions to businesses we now call happy clients.

Out-Smarts is located in Vancouver, British Columbia, amidst the fastest growing technology sector in Canada. We provide services to clients in Canada, the UK and the United States.

If your company wants to maximize its Internet exposure, drive more traffic, generate more leads and extend its reach: you’ve come to the right place.

PEOPLE

Mhairi (va-ri) Petrovic

Mhairi is the Chief Marketing Officer and Founder of Out-Smarts Marketing and is dedicated to working with clients to develop and implement marketing strategies that maximise on-line exposure.

Mhairi graduated with Honours in Commerce in 1990 from Napier University in Scotland.  She honed her internet marketing expertise on both sides of the Atlantic with some of the best known companies in the world including Coca Cola, Unisys and MicroStrategy.  Mhairi has  a remarkable in-depth knowledge of sales and marketing functions and how to best enhance them through the internet.

Prior to founding Out-Smarts in 2002 Mhairi focused on software and Internet technologies in various sales and marketing roles for nearly a decade, successfully selling large ($1M+US) deals into Fortune 500 clients such as Nike and the Bank of Montreal, and establishing remote offices in virgin territories. An award winning sales and marketing professional, she exceeds expectations with every project she takes on.

Passionate about social media and Internet marketing, Mhairi blogs regularly and uses her knowledge of the Internet to to network and grow businesses in creative and leading edge ways.

With a Marketing Executive Certification and a  Sales Professional Certification firmly under her belt,  Mhairi recently augmented her Bachelor of Commerce Degree with a Diploma in Sales and Marketing Management from the University of British Columbia.