SEO for Wordpress Online Course
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Available Soon! |
Get the right training and learn how easy it is use Wordpress to improve your site’s rankings.
If you or your business use WordPress (WP) for blogging or as a Content Management System, you’ll want this course.
This course is filled with tips and tricks that will train you in the basics of SEO and how to implement them with WordPress to skyrocket your site rankings on Google, Yahoo, Bing and the others.
What is Search Engine Optimization (SEO)?
Search Engine Optimization (SEO) are the tactics used to improve the volume and quality traffic to a web site from search engines like Google, Yahoo, Bing and the others through “organic” or unpaid results.
Why do you need SEO?
Search engines drive more than 80% of visitors to the average site. Poorly optimized websites rarely rank on Google or rank for the wrong terms. This SEO course will give you the tools to optimize your site!
Why is the course being developed?
Popular demand. We’ve gathered the most common questions on SEO our clients’ ask us and combined it into a 90-minute practical online course.
Our goal is to help demystify SEO tactics so everyone can start implementing the basics of a well though-out webpage.
Course Overview
The SEO course for WordPress has been developed for professionals who have little or no knowledge of SEO and are comfortable using Wordpress. In this 90-minute Webinar you will learn the basics of SEO and how to use WordPress to implement them.
You will learn how to use and optimize:
Keywords discovery and usability
You’ve probably heard the term “keywords”. But what are they for and how do you use them? Our SEO course will train you on how to research your competition and optimize your current keywords. After all, keyword research is the centerpiece of every search engine optimization effort.
We will use some of the great free tools available to find out your competitor’s keywords and optimize yours.
Titles and Meta tags
Search engines have changed a lot in the past 5 years. People are still flooding meta descriptions and titles with keywords that, in the end, become useless. Our course will help you find the simplest and most effective ways to optimize your titles and meta tags.
Links Structure
Link formatting help your search engine optimization efforts. A poorly formatted link is a wasted opportunity to increase the chances people find you for the right reasons. WordPress makes it easy to optimize your links, our Search Engine Optimization Course will teach how to take advantage of it!
Images Optimization
Search engines robots only read text. WordPress allows you to easily optimize your images so search engines can understand what you’re posting.
XML Sitemaps
Take advantage of WordPress plugins to maintain search engines up to date with what’s happening in your site or blog. XML Sitemaps, different to those you can browse on website, make a blueprint to the robots that visit your site wanting to organize it.
Search Engines Webmaster’s Tools
Google and Bing, the most popular search engines out there, give you the tools to help them understand your site. In turn, they will let you know what needs fixing in your site – broken links, keywords, missing pages and more, you’ll get a good idea of these and be able to optimize these through Wordpress or your web publisher of choice.
“Pretty URLS”
URLs are an important factor search engines consider when looking for a particular keyword. WordPress makes it easy to optimize your URLs to match the content in your page fortifying keyword relevance for your search. Plugins like the All-In-One SEO Pack are great resources offered by WordPress users.
301 Redirects
Every time a search engine follows a link to a page that is no longer there, you get penalized. Find out how easy it is to let the Google, Yahoo, Bing and the others know that a page has permanently moved to a new address.
Google Analytics Setup
Google Analytics is a free and powerful metrics tool that is easy to install and use. This SEO Course will teach you how to incorporate this tool into your site either manually or through plugins.
We want to help your online business succeed. If you’re ready to get the training and learn the tools to optimize your site, we’re ready to help you along!




