Social Media Marketing Services

Social Media Marketing is a fantastic way to build your company’s brand, reach wider audiences, build loyalty and influence decisions. Networks like Facebook, Instagram, Pinterest and LinkedIn offer a great way to build community and harness the power of these connections to grow your business. With more than a decade of experience in building, implementing and managing effective social media marketing campaigns, we’re here to help put your business navigate the social media landscape.

Connecting your potential clients online and figuring out how to reach them strategically using social media can be a challenge. There are thousands of social networks out there – you can’t use them all (nor should you feel you have to!). We help you hone in on the ones that are right for you and your audience, and we determine how you should use them effectively given your business goals.

Social Media Marketing Plan

Building an effective social media marketing strategy starts with understanding your audience, their preferences, buyer patterns and personalities. The more we know about them, the more effectively we can engage them on the platforms that they frequent.

Social media takes time, effort and experience. It’s important to have a social media marketing plan that lines up with your overall corporate goals and makes the best use of your resources. Our plans are designed to do just that. Each strategy we work on is unique, client-centric, tailored to your industry and purpose.

Our strategic social media marketing plans are roadmaps to social media success, designed to give you easy to implement campaigns. We work with you to navigate the social media algorithms, so that you get noticed by the right people at the right time.

Benefits of Social Media

Social media offers a plethora of benefits for small businesses. You have a captivated audience that you can market to. Using these platforms to promote your offering to the world and build a community of loyal fans that buy from you again and again is well within your reach. It’s a great way to stay in touch and to influence customers and encourage them to take the next step and buy from or engage with your company.

Our Social Media Marketing Services

Out-Smarts offers tailored social media marketing solutions that include set up, maintenance and management options for the current platforms:

  • Women Smiling - Holding Frame - Social MediaInstagram
  • Facebook
  • LinkedIn
  • Pinterest
  • Twitter
  • Google My Business

We also support your efforts on niche social networks and review sites like Houzz, BBB and Homestars, by managing and responding to reviews and keeping your profiles current and attractive.

Social Media Content Creation

We create and source unique content aimed at inspiring and engaging your audience. We take time to understand the patterns in your community and your sales cycles so that we post at the optimal times, building conversions and answering your client’s questions in a timely manner.

The content on your social platforms must echo your organisation’s brand and voice, so we take time to work closely with you to learn all about your business, your customers , to understand the problems you solve for them and what makes your business stand out from the crowd, so that we can represent you seamlessly on these platforms.

At the end of each month, we provide you with a detailed report outlining our progress and suggestions for further improvement.

Social Media Advertising and Remarketing

Sometimes organic social media only goes part of the way. Our team of seasoned social media experts is here to take your social media to the next level by implementing paid advertising campaigns that are hyper-targeted to your audience and honed to fit your budget.

Utilising the advanced advertising capabilities of the major platforms including Instagram, Facebook, Twitter and LinkedIn we will implement paid advertising and remarketing on these platforms to grow your business’ reach, exceed your revenue goals and deliver a strong return on investment.

Why Choose Out-Smarts for Your Social Media

Social Media Experience

Out-Smarts was one of the first agencies in Vancouver to offer social media marketing services. In 2007 we landed our first social media client and we’ve never looked back. We’ve worked with clients across diverse industries and over the years we’ve built up unparalleled experience on all of the major social media platforms.

Your Social Media Team

We take great time and effort to understand your organisation and what it stands for. We’ve found that doing so is imperative to showing up authentically on these platforms. We team up with you – you bring the knowledge of your company and industry and we bring our social media skills to help you succeed. It’s a match made in heaven.

We Help You Do Social Media Right

Finding your potential clients online and figuring out how to reach them strategically using social media can be a challenge. There are thousands of social networks out there – you can’t use them all (nor should you feel you have to!). We help you hone in on the ones that are right for you and your audience, and we determine how you should use them effectively given the goals that you have for your business.

Social Media – Next Steps

Social media marketing brings your company to the fastest growing networking hubs on the internet. Out-Smarts helps you reach out to, collaborate and build community effectively with your target audiences in their online hubs.

If you think we might be a good fit to team up with for your social media, get in touch!

What Our Clients Say

“Working with the Out-Smarts team helped us launch our new clinic with clear goals and directives. They spearheaded the digital strategy so we could focus on patient care inside of the clinic. Their approach was knowledgeable, tenacious, patient, professional. We highly recommend Out-Smarts to anyone looking to integrate digital marketing into their business.”

Ali Shukor, Director of Clinical Strategy, City Centre Urgent Primary Care Centre

Samson Consulting worked with Out-Smarts through my client, Great Bear Rainforest Essential Oils (Coastal First Nations - Great Bear Initiative). Mhairi and her team were able to provide all the elements needed at both the strategy and implementation levels. They also recognized needs beyond what was requested, such as including beautiful original photography, that had a deep impact on the success of the campaigns.


I was particularly impressed with their creative approach and ability to maximize impact for my client, while being mindful of budget, including significantly growing the social media audience, creating avenues for meaningful engagement, and increasing brand awareness. Clients are in good hands with Out-Smarts Marketing.

Hillary Samson - Samson Consulting

"Mhairi and her team at Out-Smarts Marketing have made our work life so much easier by managing our social media feeds, newsletter, Google Ads, and more. We were really impressed that they took the time to understand our company values, and at their ability to produce original, informative and meaningful posts. They are great at transforming our ideas into solid social media marketing. They developed and implemented a tailored strategy that worked best for us and at the same time delivered great customer service. We are now reaching a wider audience with a positive, engaging message. We look forward to continuing working with Mhairi and her team. We would highly recommend Out-Smarts to anyone who needs digital marketing services for their business!"

John Harrison - President - EcoTrend Ecologics